CB Consumer Behavior
Publication details: Cengage Learning India Pvt. Ltd. 2016 New DelhiDescription: 502ISBN:- 9788131530719
Item type | Current library | Home library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42743 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42744 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42745 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42746 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42747 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42748 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42749 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42750 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42751 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42752 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42753 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42754 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42755 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42756 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42757 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42758 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42759 | ||
BOOK | N.L.D.I.M.S.R | N.L.D.I.M.S.R | 658.8342 BAB/CON (Browse shelf(Opens below)) | PERMANENTLY ISSUED | 42760 |
4LTR Press, a Cengage Learning product, is a widely acclaimed concept of learning with a simple approach—creating an innovative teaching and learning solution built around today's learners and teachers. The idea behind bringing out this series of books is to introduce students and teachers in India to an innovative concept in management studies. Since the launch, 4LTR Press has helped more than 1,800,000 college students at over 2,000 schools succeed worldwide.
CB, a 4LTR Press product, takes into account and integrates the inputs from discipline-specific focus groups, conversations, and surveys; and presents the content in a visually-engaging page layout, keeping intact the high-quality content instructors need. It adopts a persuasive visual medium and offers a balanced approach, demonstrating how to use consumer behavior information gathered through different research tools to make strategic marketing decisions. The book aims at enjoyable reading and easy attention using comprehensive pedagogical features.
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